19+ YEARS IN MARKETING
Andres has worked in Brand Marketing and Experiential for nearly 20 years, including at Omnicom and IPG agencies. Most recently, he served as SVP of Strategy & Marketing for XDA overseeing the Experiential luxury automotive account Porsche Cars North America and at Rogers & Cowen PMK as VP of Brand Marketing for the Samsung US Brand Experience Group. Before that, he worked in Multi-Cultural and Diversity Marketing on the HBO and FX accounts.
Being recognized as an industry leader, Andres has earned two Clio Awards, a Promaxbda Award, and a Biz Bash Award. He has spoken at the Biz Bash Expo on “Identifying and Setting Trends;” and for many years, he’s also been a guest speaker as part of Fordham University's Event Marketing curriculum.
Andres uses his Brand Strategy & Marketing experience to drive funnel focused Omni Channel Campaigns. He champions strategic led creative that leverages earned, owned, shared and paid media to maximize reach and drive amplification - delivering measurable campaign results.
His expertise spans many areas including Insight Development, Creative Strategy, Media Strategy, Integrated Marketing, Influencer Marketing, Multi-Cultural & Diversity Marketing, Brand & Media Partnerships, Sponsorship Development, Live Events & Programming, Event Production, Creative Ideation, Event Design, and Measurement & Analytics.
AWARDS
CLIO AWARD – HBO | LOOK AT THE PICTURES
CLIO AWARD – HBO | SUITED
PROMAXBDA – FX | LEGION
BIZ BASH AWARD – PIAGET
GUINNESS WORLD RECORD – PAPA JOHNS PIZZA
SPEAKING ENGAGEMENTS
BIZ BASH EXPO Identifying and Setting Trends
FORDHAM UNIVERSITY Ongoing Guest Speaker
(5+ Years) part of Event Marketing Curriculum
EDUCATION
COLUMBIA UNIVERSITY | POST BACCALAUREATE
NWSA & UNIVERSITY OF FLORIDA | BFA (with honors)
BARD COLLEGE, SIMONS ROCK | AA (with honors)